Afghanistan Crossroads blog
CNN
As part of the larger editorial and audience engagement strategy I helped evolve, we created and launched a series of subject-matter-specific branded blogs. Crossroads was designed as a stand alone brandied experience diving in deep for behind the scenes coverage of a forgotten war, exposing the dialogue and buzz around the latest topics.
role:
Strategy, concept development creative direction, design, presentation, project and scope management, integration with internal editorial and development teams.
agency:
CNN Digital


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