Belief Blog
CNN

As part of the larger editorial and audience engagement strategy I helped evolve, created and launched a series of subject matter specific branded blogs. The Belief Blog was designed to expose the dialogue and buzz around trending religion and faith based topics. Multiple logos were served up at random, to illustrate the multiple interpretations and subject of the subject matter.

role:
Strategy, concept development creative direction, design, presentation, project and scope management, integration with internal editorial and development teams.

agency:
CNN Digital